About

Hey there — I’m so glad you’re here! Hoot and Holler started at my kitchen table back in November 2022, right in the middle of my postpartum haze after my daughter arrived. I’ve always been the artsy type, and during maternity leave I desperately needed something creative that felt like mine. So I bought an embroidery machine (as one does during a sleep‑deprived impulse moment), and I've loved embroidery ever since.

Stitching became my little escape — mixing colors, fonts, and cute designs while the baby napped felt like therapy I didn’t know I needed. When I went back to my full‑time corporate job, I kept Hoot and Holler going, juggling work, motherhood, and this tiny business that made my heart so happy.

Fast‑forward a few years and life only got busier in the best way. We welcomed our baby boy in June 2025, and now I run Hoot and Holler out of our guest room at night and on the weekends while raising two littles, navigating life as a firefighter wife, and juggling a full‑time marketing job. It’s a circus over here — a sweet, chaotic, loud, wonderful circus — and I wouldn’t trade it for anything.

And here’s the fun part: I’ve got big dreams for this little shop. What started as a creative outlet has grown into something I’m wildly passionate about, and I’m so grateful you’re along for the ride. Every order you place supports my family, fuels my creativity, and helps me keep building the future I imagine for Hoot and Holler.

Thanks for being here and letting me make something special for your special moments. It truly means the world.